We were tasked with creating the brand for Panwaffle, and to create a a modern e-commerce website that would become a culinary sensation.
The Challenge
Bringing a new product to market has many challenges. We needed to create a brand that is engaging, and we needed to explain to the consumer that this exists, that it’s awesome. and you need it!
The Solution
Strong media exposure on shows like Ellen, and QVC. An e-commerce site that explained the product well, and made it easy to purchase. A recipe section synced with Facebook and Instagram to showcase the possibilities.